The follow-up system that saves your leads

Win back the leads that stop responding.

65% of local leads go cold waiting on a callback. We turn your reviews into a verified brief with a one-tap way to book you — the page you send the moment a lead goes quiet.

Free · about 60 seconds · no account needed
Your brief — proof they can trust One tap — call, callback or offer You send it — never us
Summit Roofing
Reading 117 reviews…
4.64.9
★★★★★
✓ Verified
Rating only — no review✕ Removed
★★★★★
✓ Verified
★★★★★Rating only — no review✕ Removed
★★★★
✓ Verified
25 rating-only reviews set aside — equally across 5★ and 1★.
✨ Turned into your customer brief
Loved for on-time, no-mess installs and the team's honest, no-pressure advice.
“On time, spotless install — and they never tried to oversell us.”— a verified 5★ review
👍 On-time · 41× 👍 Helpful advice · 33× ★ Ask for Mike R.
From 117 real reviews · sealed & independent.
Where the jobs leak out

You're not losing jobs on price. You're losing them on the follow-up.

A lead calls while you're on a job. A quote goes quiet. Most owners never circle back — and the lead books whoever answered second. The fix isn't working harder; it's a follow-up that proves you and books the next step in one tap.

📞

The call you miss is a job you lose

You can't answer every call from a job site. Around 65% of leads never get a real follow-up — and a lead left waiting is a lead that books whoever called back first.

🤝

A new lead has no reason to trust you

Until they've met you, you're just another name. Without proof in hand they keep shopping — even when you're the better call. Your verified brief settles it at a glance.

👆

No easy way to say yes

Even interested leads stall when booking means digging up your number and hoping you pick up. One tap to call, request a callback, or grab your offer keeps them moving toward you.

How it works

From your reviews to a booked job — in four moves.

Your reviews become a verified brief, the brief becomes one-tap booking, and every lead lands in your dashboard. Scroll through it.

Keep scrolling — the parts stack as you go
1Your verified briefThe proof

Proof they can trust in ten seconds.

We read every review and set aside the empty, fake-looking ones — 5★ and 1★ treated exactly the same — then turn what's real into a brief: your true verified score and what customers actually praise. You present it; you never touch it.

  • 5★ and 1★ treated identically
  • Your original score always shown
  • Sealed & re-scored weekly — a real "verified since" record
4.64.9
◆ Known for
On-time · 41×Spotless · 33×Priced as quoted
Tamper-proof · sealed
2One-tap bookingWin the call

Turn the page into a booked job.

Your brief carries an instant way to reach you — Call now, Request a callback in a window you set, or grab your offer. No digging for a number, no waiting on hold: one tap and the lead is talking to you.

  • Call now — reveals your number, logs the tap
  • Request a callback — you set the windows
  • Up to 3 special offers with codes
Talk to Summit Roofing
Usually replies within the hour
📞 Call nowreveals your number
📅 Request a callbackpick a window
🎟️ $250 off a full roofSUMMIT
3Your follow-upRecover the lead

Win back the lead that went quiet.

A lead calls while you're on a job, or a quote goes cold. You text them your brief — from your own phone, so it lands like a personal note (we never send for you). They see you're trusted, and book in a tap.

  • Send it from your own phone or CRM
  • Copy-paste follow-up templates included
  • No cold-sending — you stay in control
📲 You text a lead that went quiet…
Tried to reach you earlier — here's my verified page 👉
"Great — calling you now, and I've got your $250 code." Lead recovered
4Your leads dashboardNever lose one

Every lead in one place.

Every call tap and callback lands in your dashboard — who wants a call, when, and which offer they grabbed. Reminders nudge you at the right time, a weekly re-score keeps your brief current, and the same brief powers a bar for your site and your email signature.

  • Every call tap & callback, ready to chase
  • Reminders at the callback window
  • Website trust bar + email-signature badge
📥 Leads this week · 6
📞 Call tap2m ago
📅 Callback — Tue 2–5pmNew
🎟️ Grabbed $250 offer1h ago
The principle behind everything

You present your reputation. You never edit the facts.

That's what keeps the agent neutral: choose what to show — the tone, your logo, your colours — but you can never touch the score, the counts, or what customers said, and every brief is sealed so it can't be rewritten, not even by us. Like a credit bureau for your reputation, it's believed precisely because it doesn't work for you.

Sealed & independently verifiable
Two halves of one page

Proof they can trust, and a next step they can tap.

Your verified brief earns the confidence to reply. The one-tap step turns that reply into a booked job. Together, they're your best follow-up page.

1What your customers say

Your verified brief.

We read every review and distil it into a brief a customer trusts in ten seconds — what you're known for, in their words, with your verified score as the seal. The empty, fake-looking reviews are set aside; 5★ and 1★ alike.

Summit Roofing
Roofing · Miami, FL
4.9Verified
★ Known for on-time, spotless, priced-as-quoted — from 112 verified reviews
🛡 up from 4.6 public · 16 empty reviews set aside
2The one-tap next step

Book the job right there.

Every visitor gets an instant way to reach you — call now, request a callback in a window you set, or grab your offer. Every tap lands in your dashboard as a lead you can chase.

Talk to Summit Roofing
📞 Call nowreveals your number
📅 Request a callbackpick a window
🎟️ $250 off a full roofcode SUMMIT
👉 every tap becomes a lead in your dashboard
Your brief + a one-tap step = the page you send after any missed call or quiet quote — from your own phone, so it lands like a personal text.

You send it, we never do — no cold-sending on your behalf, ever. You stay in control of every message.

Inside your dashboard

One console runs the whole thing.

Behind your public brief is a private cockpit — check your score, tune what shows, read the insights only you see, and deploy to every surface. Explore all of it free, before you pay a cent.

🔒 app.brieftrust.com/dashboard
Summit Roofing ● LIVE
Roofing · Miami, FL · re-scored weekly
Public score
4.6
Verified score
4.9
✓ 18 rating-only reviews set aside — equally across 5★ and 1★
What's working
Your verified pageLive
Call button & callbacksOn
Leads & activity6 this week
Email & follow-upsSet up →
🔒 Private — only you: 84% replied · 3× slow scheduling flagged · ↑ responsiveness rising
1Check your score · free 2Explore your brief 3Verify it's you 4Publish & share
Neutral by design

A score only counts if no one — including you — can tip it.

Same rules for every business: no inflating the good, no burying the bad.

5★ and 1★ treated identically

We don't inflate the good or bury the bad — the same rules apply to every rating.

Your original score stays visible

Your public rating is always shown next to the verified one, with an "as of" date. Nothing is hidden.

Only empty, rating-only reviews set aside

Star-only entries with no written feedback — never genuine customer reviews you'd want to keep.

Anonymous by construction

We read your reviews to build your score and story, then discard them — no names, photos, or individual reviews are ever stored.

Founding price · 50% off year one

Free to build. Half price to launch.

Per location. Build and preview your whole brief for free — publish at the founding rate and win back your first lead before you've paid for a month.

★ Founding member · 50% off your first year
$95$47.50 /mo
Founding rate — billed yearly at $570, then $1,140 · cancel anytime

Win back the lead

  • Your verified brief — what customers praise + your sealed score
  • One-tap booking — Call now, Request a callback, up to 3 offers
  • Leads dashboard — every call tap & callback, ready to chase
  • Follow-up templates — paste into your CRM, send from your inbox
  • Website trust bar · email signature badge

Under the hood (only you)

  • Weekly re-score · review-bomb alerts · unreplied-review flags
  • Reminders at the callback window · test-lead button
No card to preview · founding rate locked for year one · cancel anytime
Questions

Good questions, honest answers.

Is this affiliated with Google?
No. BriefTrust is an independent analysis of online public reviews — not affiliated with or endorsed by Google. We always show your original public score too, with an "as of" date.
Can I hide my bad reviews?
No — and that's the point. We treat 5★ and 1★ identically and only set aside empty, rating-only entries with no written feedback. You can curate how your brief is presented, but you can never edit the score, the counts, or what customers said. A score you can't game is a score a stranger will believe.
How are you neutral if businesses pay you?
Paying only unlocks publishing and the extra surfaces — it never touches your score. The number is calculated the same way for everyone, sealed, and can't be moved by paying more (or at all). We set aside fake 1★ and 5★ alike and keep every genuine review, good or bad. You're buying distribution and private insights — never a better score.
How is the brief written?
It's a short, plain summary of what customers love and what's worth knowing — grounded in how often each theme actually comes up. No invented claims or quotes, and the numbers and names never change. You can pick the tone; the facts stay locked.
Do you store my reviews?
No. We read your reviews to build your score and brief, then discard them. We never store or display individual reviews, names, or photos — only your aggregate score and story are kept.
What does "tamper-proof" mean?
Every time your page is scored, we seal the result into a record that can't be rewritten afterwards — not even by us. Anyone can open the seal and verify the score, the counts, and when it was sealed. It's proof, not a claim.
How does the follow-up actually work?
You get a verified page with a one-tap "Call now / request a callback / claim your offer." When a lead goes quiet, you text them the link from your own phone — it proves who you are and lets them book in a tap. Every tap and callback lands in your dashboard as a lead to chase.
Do you send emails or texts for me?
Never. You send your page from your own phone or inbox — like Calendly, the message comes from you, so it lands like a personal note and never as spam. We give you copy-paste follow-up templates for your CRM, but you stay in control of every message.

Stop losing the leads you already earned.

Preview your whole brief in about a minute — free, no account, no card. Publish at the founding rate and win back your first lead this week.

See my brief — free →
Founding · 50% off year one · cancel anytime